Professional Experience
Snowball Growth Online, LLC
02/2022 - Present
Marketing Consultant
Provide high-level strategic consulting services to corporate leaders and deliver expert marketing advice to significantly increase client revenue and enhance brand positioning.
Collaborate with clients to optimize business processes and drive measurable financial growth
Utilize expertise in SaaS technologies and multi-channel marketing
Serve as a trusted advisor and Subject Matter Expert
Intelsat
08/2022 - 05/2024
Senior Principal Marketing Manager, Americas
Led a team of ten employees and administered a $2MM budget toward crafting and executing marketing strategies for the Americas.
Produced $510MM in annual revenue through targeted campaigns
Generated $62MM in business by launching advanced products
Achieved $3.2MM in incremental income through strategic planning
Ricoh
05/2017 - 02/2022
Director of Marketing & Communications
Promoted to launch healthcare, education, and retail sectors in Latin America. Supervised a staff of 25 and controlled a $5MM budget.
Fueled $42MM in revenue through go-to-market initiatives
Obtained $10.3MM in new revenue streams
Grew revenue from $3MM to $20MM YoY
Ricoh - Regional Marketing Manager (2013-2017)
ZED Group - Product Manager, Mobility (2009-2013)
Nortel - Marketing Manager (2007-2009)
Hewlett Packard - Brand Manager (2005-2007)
Previous Roles
2005 - 2017
Education & Certifications
Education
Executive Master of Business Administration (EMBA)
Florida International University
Bachelor of Arts Degree in Marketing
Council on Educational Standards and Accountability
Certifications
Certified Digital Marketing Professional
Kellogg's Digital Marketing Association
Lean Six Sigma Certification
GoLeanSixSigma.com
Sheryl Sandberg
“Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.”